Look around and you’ll see that almost everyone is scrolling through social media. Whether it’s checking out funny memes, following the latest trends, or staying updated with friends, platforms like Instagram, TikTok, Facebook, and X have become part of everyday life. It has also become a very important part of small business marketing efforts. This month, we take a look at how social media is a great and useful tool for small businesses. 

Having tools that help enhance your ability to support your customers is rarer than you may expect. One of the best tools a lot of businesses employ is Customer Relationship Management (CRM). The CRM system can transform how a business operates, but to make the most of it, you’ll need to employ some strategies. 

Dealing with computer problems can be frustrating, especially when you’re trying to get things done. Sometimes the solutions are simple, but other times, you might need help from an IT expert. Let’s talk about some of the most common issues and how you can fix them.

Want to be a business without hearing how artificial intelligence is changing the industry? Good luck; it’s a big deal that this technology has flourished in recent years, and businesses have found all kinds of ways to implement it. While AI has significant capacity for growth and to be an excellent tool to help human society, a lack of AI regulation has led some to believe that it’s only a matter of time before something bad happens that ruins a good thing for everyone.

Digital security cameras have changed the game when it comes to keeping places safe. They can be beneficial in all types of situations. Offices, retail spaces, warehouses, and other properties should be covered by some type of surveillance. This not only allows for real-time security, it can reduce liability and have a positive effect on an organization’s bottom line.  Here's a breakdown of three big reasons why they’re better than old-school analog cameras.

With technology being such a crucial element of many businesses and their operations, it only stands to reason that it ultimately pays to invest in and maintain it. That said, many businesses lack the resources in one way or another to properly manage their IT independently.

In these cases, it pays to outsource some or all of your IT support, and for various reasons. Let’s go over three of the major benefits to be had.

Productivity is what fuels your personal or professional goals, and it’s easy to tie it into your self-worth if you’re not careful. It’s hard to be productive all the time, though. Today, we want to give you some actionable tips on how you can keep your productivity levels reasonably high.

Have you ever imagined what life would be like if you weren’t buried in papers all the time? Loose sheets of paper, sticky notes, printouts… it’s all so wasteful and bad for the environment. But you can make a difference by going 100% paperless; that is, if you have the gumption for it.

Google is all-in on artificial intelligence, as evidenced by their creation of Google Gemini, the company’s AI platform. As one would expect, this means that Gemini has a substantial list of capabilities that today’s businesses can take advantage of.

Let’s run through some of them as a refresher and, perhaps, introduce you to new opportunities.

Technology is so ingrained in business that it’s nigh-impossible to operate without it. For this reason, cyberattacks on businesses are even more devastating, as they can halt operations and expose important data. Today, we want to highlight five common problems you might encounter with your cybersecurity.

Sometimes, one of the most effective ways to be productive is to step back for a moment. Consider how long a chess grandmaster will sit and stare at the board, planning the moves and maneuvers for the next seven turns.

So, to boost your productivity, approach your tasks like a chess grandmaster. Let’s discuss how to go about doing so.

Collaboration is super important for all kinds of businesses today, especially because so much work is done online. With so many people working from home, it's clear that businesses need a safe way to work together successfully.

Your business’ productivity software is one of the more important decisions you’ll make, and while there are many options, they won’t all be the best solution. Small business owners have to carefully consider price, scope, and integration, among other factors. Today, we’re looking at six aspects of productivity software your business should think about before committing to a solution.

If you’re a regular reader of this blog, you’ve probably come across articles on blockchain before. This week, we're shifting gears to explore a new topic: should cryptocurrency, which is enabled by blockchain technology, be subject to taxation by state, federal, and international authorities? Let’s dive into what blockchain is, how it supports cryptocurrency, and the ongoing debate about potential taxation.

Let me ask you this: would you trust every one of your team members with a key to your house? Of course not, right? After all, what if someone lost their copy or had it stolen from them?

So, if you wouldn’t trust your entire team with access to your home, why on earth would you trust them with carte blanche access to your entire business and all of its data?

That’s just it… you wouldn’t. 

Picture this: you or a team member encounters a technology issue in the middle of the workday. Simple, you might think… just call your in-house IT department. However, the members of your IT team are visibly overworked, scurrying around the office, trying to get some of the tasks off their to-do lists. They’re visibly running out of time, patience, or, most likely, both. It isn’t a good time to bother someone for help; that’s obvious, but what option is there?

Having your team connected through mobile, especially with access to collaboration and communication tools, is the new normal in business. Many organizations take advantage of the ubiquity of smartphones and either provide mobile devices to their staff or utilize the built-in options on many of today’s newest mobile OSs that allow them to put an encrypted work profile on; effectively adding mobility to your business without a huge capital investment. Regardless of what option you choose, you need to have management software in place if you are going to trust your employees to have access to company information outside of the office. 

Subscriptions are nothing new in the business world, but they can be tough to track and, more importantly, cancel. Now, a new ruling from the Federal Trade Commission makes it easier than ever to cancel a subscription. Today, we want to discuss how this impacts you, your business, and your users.

The smartphone market used to be a hallmark of innovation, but nowadays, aside from the folding form factor, smartphone manufacturers have decided that the technology works, more or less, the same. What does this decline in innovation mean for you and your business? It might actually not be all that bad.

The blockchain is a technology that many people know about, but cannot explain. They know it has something to do with Bitcoin, but can’t tell you exactly what. Well, whether you know next to nothing about blockchain, or you’re a seasoned crypto investor, you will be.